By Gregory Karp
Taco Bell said Friday that it has launched a nationwide advertising campaign to tell customers what’s in the seasoned beef it puts in its tacos, burritos and other fare.
The campaign is in direct response to media coverage of a suit filed last week by an Alabama law firm. The suit claims Taco Bell is incorrectly using the word “beef” to promote its products because the taco mixture doesn’t contain enough of it to use that term. Get the full story »
By Emily Bryson York
Kraft's new "voice" of its Mac & Cheese, Ted Williams, appears on NBC's "Today" show on Jan. 6, 2011. (Reuters/Handout)
Here’s an unusual way to get a job: Ted Williams, a Columbus, Ohio, panhandler, garnered the attention of the Columbus Dispatch, which posted a video of him doing sample voiceovers by the side of the road.
From this, Williams appeared on the “Today” show Thursday morning, announcing that he’d gotten a job as the voice of Kraft Macaroni & Cheese.
In the video, a disheveled Williams explained that he’d studied voice in school, but developed a drug and alcohol problem. With two years clean, he said, he was hoping that a company would notice him. Get the full story »