Inside these posts: TV research firm

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Nielsen IPO pulls in $1.6B at $23 a share

Nielsen Holdings, the consumer measurement firm known for its dominance in TV ratings, priced shares in its initial public offering above the expected range Tuesday.

Nielsen sold 71.4 million shares for $23 each, raising about $1.6 billion, an underwriter said. The company sold $250 million worth of mandatory convertible subordinated bonds alongside the IPO. Get the full story »