McDonald’s Corp said global October sales at established restaurants rose 6.5 percent, helped by new beverages like Smoothies, by its low-price Dollar Menu and by restaurant renovations. Get the full story »
Inside these posts: Smoothies
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Smoothies help boost McDonald’s July sales 5.7%
McDonald’s Corp.’s beverages, including its recently launched fruit smoothies and frappes, helped the burger giant record a 5.7 percent July sales improvement in U.S. restaurants open at least 13 months. Get the full story »
McDonald’s coupon problem smoothed over
Chicago resident Danna Brim visited McDonalds.com and found a $1-off coupon for one real fruit smoothie, the newest beverage offered in the McCafe drink line. The coupon is limited to one person per visit, expires after Aug. 15, and is “valid only at participating U.S. McDonald’s,” according to the company’s Web site. Brim printed her coupon and on Friday morning headed to the McDonald’s at the intersection of Addison and California Avenues. To her dismay, the McDonald’s employee informed her that location would not honor her coupon.
McDonald’s cancels free smoothie samples
McDonald’s Corp. has cancelled an in-store free sampling of fruit smoothies that had been scheduled for next week following worries the event’s popularity would cause the fast-food chain to run out of the product.
“The McCafe Real Fruit Smoothies are an absolute hit with our customers and we’re experiencing unprecedented demand for this delicious new choice on our menu,” the Oak Brook-based company said in a statement to the Tribune today. Get the full story »
McDonald’s smoothies go nationwide Tuesday
McDonald’s chef Dan Coudreaut looks on as U.S. Olympic Gold Medalist Picabo Street promotes McDonald's new smoothies at the Vancouver Olympics. (McDonald's)
McDonald’s Corp. launches its smoothies nationwide Tuesday, bringing a marketing machine hitherto unseen by the category. The company declined to disclose the budget behind the smoothie’s launch, but McDonald’s Marketing Director Sofia Therios calls it a “respectable investment” for a company that spends more than $1.2 billion advertising annually in the U.S., according to Advertising Age’s DataCenter. Get the full story »
