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April 12 at 5:59 a.m.
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Filed under: Advertising/Marketing, Books, Magazines, Media, Newspapers

Amazon offers cheaper Kindle — with ads

By CNN

A commuter reads a Kindle while riding the subway in Cambridge, Mass. (Reuters/Brian Snyder)

Amazon announced its new “Kindle with Special Offers“ on Monday which will sell for $114, which is $25 less than its ad-free counterpart, Amazon’s $139 Kindle Wi-Fi. The Kindle 3G is available for $189. It will begin shipping May 3.

The Kindle’s “special offers” and ads will appear on the e-reader’s screensaver and at the bottom of its home screen. Amazon plans to mix together advertisements from launch sponsors including Buick, Olay and Visa with daily-deal style discount coupons. Get the full story »