Christopher Guest — the mockumentary director behind “Waiting for Guffman” and “Best in Show” — will direct Groupon’s spots for the Feb. 6 Super Bowl broadcast, a rep for Guest has confirmed.
It’s not clear what will be in the ads or how long they will run, but Groupon employees will be “eating mini-quiches” and not taking bathroom breaks about 30 minutes before the game and during the “Glee” episode airing later, a source close to the company joked. Get the full story »