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What was supposed to be a light-hearted look at a link between car accidents and astrology has turned into a public-relations misstep for Allstate Insurance.
The Northbrook-based insurer issued an apology Saturday for a study it released two days earlier that rated the safest drivers based on their Zodiac signs. Get the full story »
Don’t call them aggressive drivers. Call them “resourceful” drivers, and that doesn’t necessarily mean they’re the worst on the road.
Virgos, known for being practical, industrious and perfectionists, were 700 percent more likely to be in a car accident in the last year than passionate, determined Scorpios, according to Allstate Insurance, which recently compared claims data against the revised astrological calendar. Get the full story »
