Bally Total Fitness names chief marketing officer

Posted Feb. 8, 2010 at 10:06 a.m.

Tribune staff report | Bally Total Fitness announced that it has appointed Dennis Cary as its senior vice president and chief marketing officer, effective today. Cary
will report directly to Bally CEO Mike Sheehan.


At Bally, Cary will be responsible for overseeing the company’s advertising and marketing functions in addition to developing and implementing initiatives that will help Bally further strengthen relationships with its members.

Cary, 45, most recently served as chief marketing and customer officer of United Airlines for four years. Previously, he held a variety of senior marketing and sales executive positions with both United Airlines and American Airlines.

 

2 comments:

  1. Lon Santory Feb. 24, 2010 at 9:51 a.m.

    Put in an application for an Enterprise Finance Guarantee Scheme loan along with a comprehensive business plan and a detailed financial plan drawn up by one of the leading small business consultants in London SIX MONTHS ago. Natwest appeared very supportive and after a month said it was surprisingly rejected and agreed to raise this a higher level.

  2. Premier Team International May 17, 2010 at 11:27 a.m.

    I hope that total fitness starts doing better. They have some great exercise equipment and that’d be a shame to go to waste.